• Creative Direction
  • Writing
  • Talent
  • About

Luke Crisell

  • Creative Direction
  • Writing
  • Talent
  • About

A Man Like You 

If the past few years have taught us anything it’s that we need to rethink what it means to be a man. As a men’s brand, Harry’s has a responsibility to be at the forefront of this conversation and our most important campaign of 2018, A Man Like You, attempted to address the harmful stereotypes of masculinity head-on. Anchored by a three-minute film, the work was developed in conjunction with The Representation Project, an organisation which aims to expand the narrative around traditional gender roles.


Homepage

View fullsize ManLikeYou_LandingPage1.jpg
View fullsize ManLikeYou_LandingPage2.jpg

CREDITS:

Agency: GSD&M
Design Director: Mickey Pangilinan

Cannes Bronze Lion, 2018
Cannes Bronze Lion, 2018
Cannes Glass Lion, 2018
Cannes Glass Lion, 2018

 luke.crisell@gmail.com